Before we talk about taking in an easy $660 per month in sale, because I know you would like to do that too, you just have to learn a few of the affiliate basics and be willing to invest the time and maybe even a small amount of money, but we will get to that in a second.

First you need to find a product that you like and feel your research indicates the niche as a hungry market with not a lot of heavy competition. Now lets target our market. Advertise with lets say 50 – 100 keywords. Let’s make a worse case scenario and say you pay 31 cents per click. Wow, kinda high, right? That is the point because if you only pay 15 cents per click for your advertising, then you just save over 50% in advertising costs. You’re already ahead of the game.

Now, you should be able to get a 1% – 2% conversion rate (you can run split tests to improve if the are lower or if you think you can convert at a higher rate). After you campaigns are up and running, you should easily be able to get 100 – 300 unique visitors per day (clicks). Assume you get 100 clicks at a 1% conversion rate on a product with a $22.00, you just made $22 and paid 31 cents for 100 clicks.

Not bad for a beginner. You just made $18.90, how do you feel about that? Sure its not the $660 you thought you would earn for the month, or is it?Let us keep your campaign rolling and see what you could theoretically do. If you continue for the rest of the week, you could make one sale per day and at the end of seven days make $154 and just pay $21.70 in ad costs. Slow down man, you $660 is coming..lol

So for thirty days you maintain one hundred clicks per day and average one sale per day. If your pay per click cost is less than 15 cents per click, you paid about $45 bucks but that’s OK because you made an average of $660 for the month. Actually, if your conversion rate was more like 2%, you would make about $1275 after you paid for you ads. I’m not even going to mention how well I do.

For more information, you might want to check out http://www.liason-marketing.com

My lens is another great resource to read and follow the links http://www.squidoo.com/wealthyaffiliatebasics

There are 3 tips that that helped me with my pay per click campaigns that I want to share. If I can help someone by telling them what works for me, then this article will be doing its job.

Probably the first thing about ppc advertising is that most people do not put in the time to find a great product to advertise. So, what you need to do is find that product. That product can be anything, but I just want to deal with Clickbank right now to keep things simpler. Find something n there that you like and check it out. Clickbank gives great information about its digital products that help you determine if it is a good candidate for you to promote.

Make sure you check the gravity of the product. If you have an item with a gravity of lets say over 295, then you are going to have a tougher time marketing this item because there are plenty of affiliates getting commissions off of this already. Unless you are experience with pay per click advertising, I suggest finding something with a gravity of less than 100. But don’t go below 40 and you should have a good, marketable product.

Your advertising campaign is not going to be free, so make sure that you are not marketing something with a high refund rate. If you don’t check this out, then you might just as well be throwing your money away. It doesn’t make any since at all for you or I to spend money to promote someone else’s book when there is a 65% refund rate, does it?

Now that we have a good product that doesn’t generate a lot of refunds, we can get ready for our successful campaign. Before creating a campaign, do a keyword search and even use the Google keyword tool to to make a good list of keywords. The list doesn’t have to be too big. I always try to have at least 100 – 200 keywords. If you have over 1000 keywords you could risk too many ad impressions which in turn would lower your score and increase the amount you pay for each click. Relevancy is key here. Make sure that your keywords are relevant to your ad and your landing page. This will help you get a lower cost per click for each word.

If you use these 3 tips for your pay per click advertising campaign, you should be able to better control how much you spend which in turn will increase your profits. So decide how much is too much. There is so much to learn with ppc. Good forums will help you learn as you go.

For more information, you might want to check out http://www.liason-marketing.com

My lens is another great resource to read and follow the links http://www.squidoo.com/wealthyaffiliatebasics